SAMURAI Security、ブロックチェーン技術を活用したスポーツ特化型ファンエンゲージメントサービス「Esporta」を富山グラウジーズに提供

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SAMURAI Securityは、ブロックチェーン技術を活用したスポーツ特化型ファンエンゲージメントサービス「Esporta(エスポルタ)トライアル版」をBリーグ1部の富山グラウジーズに提供し、試験施策を開始しました。

Esporta」は、ブロックチェーンでスポーツチームや選手とファンのエンゲージメントを深め、ファンのダイレクト課金型援助によってチームが活動資金を得るWebサービスです。

ファンが有料のメッセージカードを購入して、チームや選手へ応援メッセージを贈るダイレクト課金型の活動資金援助「寄せ書き」機能を搭載。ファンは応援したい選手に直接応援メッセージと活動資金を贈ることができ、選手は感謝の気持ちを動画やチケットなどの「限定アイテム」に込めて返礼することが可能です。

また、ブロックチェーン技術を利用し、専用トークンとして発行する「応援ポイント(仮称)」制度を導入。寄せ書き機能の利用回数やダイレクト課金額などファンの「応援の熱量・行動量」を数値化し、熱量・行動量に応じて「応援ポイント(仮称)」を付与します。今後、応援ポイントを基準にしたランキング制度や応援ポイントによる優待など、応援を促進するサービスとの連携を予定しているとのことです。

Esporta(トライアル版)は、富山グラウジーズが開催する「2018-19シーズン応援キャンペーン」の応援プラットフォームとして採用されており、すべてのサービスを無料で利用できる試験施策を実施。寄せ書きサービスを使って選手に応援メッセージを贈ることで選手の限定動画が閲覧できるなど、チームとファンが双方向で交流できます。

Microsoft 70-496 Dumps : Administering Visual Studio Team Foundation Server 2012

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