ブロックチェーンを用いた成果報酬型広告システム「EARNET」が概要書を公開

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AiBC Limitedは、ブロックチェーンを用いた今までにない成果報酬型広告システム「EARNET」のホワイトペーパーをウェブサイト上にて初公開しました。

EARNET」は、ブロックチェーンを用いて今までにない成果報酬型広告(アフィリエイト)システムを創造するプロジェクトです。ブロックチェーンをネットワークに用いることで、これまでのようにASP(運営会社)が全てを仕切るわけではない非中央集権的な広告ネットワークを構築します。

アフィリエイトの成果や統計情報をデータの改ざんが困難なブロックチェーン(ERC20)上に記録するため、広告主もアフィリエイターも成績が一目瞭然となり、誠実な広告主やアフィリエイターはより稼ぐチャンスが広がり、不正や誤魔化しを行っていれば活動しにくくなるという自然淘汰が起こります。また、AIによって、これまで正確なトレースが困難だった問い合わせ電話への成果報酬の設定、来店や成約の成果報酬広告を行えるようになります。

成果報酬支払いは、トークン化を実施。これまでのアフィリエイトでは2か月程度かかっていた成果報酬支払いを、素早く実行することができます。

また、これまでのアフィリエイトとは異なり、利用者も参加するエコシステムを採用。広告をクリックして広告主のサービスを利用するユーザーも、O2O(オンラインからオフラインへ誘導する実店舗型アフィリエイト)で成果報告を行い、トークンを手に入れることができます。

プロジェクトの詳細は、ウェブサイト上にて公開中です。同サイトでは、プロジェクトを紹介するムービーも掲載しています。また、telegramを通じたトークンのAirdrop(無料配布)も予定。9月3日に受付をスタートし、バウンティプログラムも提供予定です。情報は、telegram等にて発信しています。

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